Outreach software pricing, compared at scale. Seven tools, one team, one bill.
Cadency against lemlist, Instantly, Smartlead, Saleshandy, Salesforge and EmailBison, priced for the same team: 5 to 50 LinkedIn senders and 100k to 2M emails a month. Every figure comes from the vendor's own pricing page or help center, read on 26 September 2026.
Scale: 20 LinkedIn senders and 500k emails a month
$489 a month on annual billing.
lemlist
$2,539
20 Multichannel seats at $109, plus a separate Email plan team at $359, because the seats' email senders carry about 60,000 emails a month.
Cadency
$25
Per additional LinkedIn sender on Scale
$39 on Small Team.
lemlist
$109
Per additional LinkedIn account: a Multichannel seat connects one profile.
Cadency
Included
LinkedIn on every plan
8 step types, one campaign rotated across every sender.
Email-only tools
+$999
HeyReach Micro Agency, 25 senders for $999, to give Instantly, Smartlead, Saleshandy or EmailBison their LinkedIn senders.
Cadency
2M
Emails a month on Scale at a published price
$999 a month with 20 LinkedIn senders.
Instantly, Smartlead, EmailBison
500k
Where their published prices stop. Saleshandy stops at 200k, Salesforge at 50k.
Side by side
How do lemlist, Instantly, Smartlead, Saleshandy, Salesforge and EmailBison compare to Cadency on price?
Billing unit, entry price, LinkedIn, email, then the monthly bill for five team sizes. Checked on 26 September 2026 against each vendor's public pages.
Pricing comparison between Cadency and lemlist, Instantly, Smartlead, Saleshandy, Salesforge and EmailBison, checked on 26 September 2026
Per plan: LinkedIn senders included, email by monthly volume
Per seat on Multichannel; the Email plan is per workspace by volume
One flat plan per account
Per workspace, by emails and uploaded contacts
Per workspace, by emails and active leads
Per workspace, by emails and prospects
Per workspace, by emails, contacts and LinkedIn credits
Starts at
$89 with 2 LinkedIn senders and 100k emails
$69 for 50k emails without LinkedIn; $109 per seat with LinkedIn
$599 with 500,000 emails, unlimited mailboxes
$47 for 5,000 emails and 1,000 contacts
$39 for 6,000 emails
$41 for 6,000 emails
$48 for 5,000 emails and 300 LinkedIn actions
Annual billing
30% off
20% off
Not published
20% off
17% off
17 to 23% off
Two months free
Teammates
Unlimited, free
Paid per seat on Multichannel, 5 free guest seats
Unlimited
Unlimited from Hypergrowth; none on Growth
Unlimited
1 on Starter, 10 on Pro, unlimited on Scale
1 on Pro, unlimited on Growth
LinkedIn
LinkedIn automation
Included on every plan, 8 step types, one campaign rotated across every sender
Multichannel only, one LinkedIn account per $109 seat
Not offered
Not offered
Not offered; HeyReach or Aimfox through integrations, billed by them
Manual tasks, or a relay into a paid HeyReach or Aimfox campaign
Native, metered by a monthly credit pool shared by all senders
One more LinkedIn sender
$39 on Small Team, $25 on Scale
$109, one more seat
Not available
Not available
Not available
Not available
$0 on Growth, but the 1,000 actions a month are shared
Email
Mailboxes
Unlimited on every plan
5 email senders per seat, $9 a month per extra, each capped by lemlist at 25 to 30 campaign emails a day
Unlimited
Unlimited
Unlimited
Unlimited
Unlimited
Highest published volume
2M emails a month on Scale, $1,199 with 20 senders
Multichannel lists unlimited emails, but 5 senders carry about 3,000 a month; Email plan tiers up to 1M at $659
500k; buckets above are quoted
500k on Light Speed; Enterprise above
500k on Unlimited Prime; custom above
200k on Scale; custom above
50,000 on Growth; nothing published above
Monthly bill for the same team, monthly billing
5 LinkedIn senders, 100k emails a month
$199LinkedIn included
$634LinkedIn included
$599No LinkedIn
$97No LinkedIn
$174No LinkedIn
$99No LinkedIn
Customfrom $96LinkedIn by credits
10 LinkedIn senders, 250k emails a month
$494LinkedIn included
$1,449LinkedIn included
$599No LinkedIn
$358No LinkedIn
$379No LinkedIn
Customfrom $189No LinkedIn
Customfrom $96LinkedIn by credits
20 LinkedIn senders, 500k emails a month
$699LinkedIn included
$2,539LinkedIn included
$599No LinkedIn
$358No LinkedIn
$379No LinkedIn
Customfrom $189No LinkedIn
Customfrom $96LinkedIn by credits
30 LinkedIn senders, 1M emails a month
$1,149LinkedIn included
$3,929LinkedIn included
Customfrom $599No LinkedIn
Customfrom $358No LinkedIn
Customfrom $379No LinkedIn
Customfrom $189No LinkedIn
Customfrom $96LinkedIn by credits
50 LinkedIn senders, 2M emails a month
$1,949LinkedIn included
Customfrom $6,109LinkedIn included
Customfrom $599No LinkedIn
Customfrom $358No LinkedIn
Customfrom $379No LinkedIn
Customfrom $189No LinkedIn
Customfrom $96LinkedIn by credits
Cadency: Small Team $199 with 5 LinkedIn senders and 100k emails, $39 per extra sender, 200k for +$50, 300k for +$100; Scale $699 with 20 senders and 500k emails, $25 per extra sender, 1M for +$200, 2M for +$500; 30% off on annual billing. Competitor cells are the cheapest published configuration that covers the row, monthly billing, before tax. lemlist cells include the email senders the volume needs at 30 campaign emails a day each on 20 working days, or a second Email plan team when that is cheaper; lemlist re-checked on 12 November 2026. Custom means the vendor publishes no price for that volume.
Why the bills diverge
3 reasons the same team costs 3 to 8 times more elsewhere.
01
LinkedIn is sold as seats, or not at all
lemlist connects one LinkedIn profile per $109 Multichannel seat, so thirty accounts is thirty seats, and the plan's unlimited emails stop at five email senders per seat. Instantly, Smartlead, Saleshandy and EmailBison sell no LinkedIn sending at all. Salesforge meters it through a pool of 1,000 actions a month that two active profiles exhaust. Cadency includes a block of LinkedIn senders in the plan and adds one for $25.
02
Email-only tools need a second tool, a second inbox and a second bill
The honest way to compare an email tool with a LinkedIn and email platform is to add the LinkedIn tool it recommends. HeyReach is $79 per sender a month, $59 from ten senders, $999 for twenty-five. That is why the calculator pairs email-only rows with HeyReach by default: without it, the rows do not do the same job.
03
Published prices stop at 500,000 emails
Instantly, Smartlead and EmailBison publish prices up to 500,000 emails a month, Saleshandy up to 200,000, Salesforge up to 50,000. Past that, it is a quote. Cadency publishes 1M and 2M on Scale, at $899 and $1,199 a month with twenty senders.
Price your team
Pick a team size. See every bill.
Monthly billing, cheapest published configuration per tool. Email-only tools can be paired with HeyReach so every row covers LinkedIn and email.
LinkedIn senders
Emails a month
This team on Cadency
$699
Scale, 20 senders and 500k emails included.
$658 a month less than Instantly, the next cheapest tool that covers both channels once HeyReach is added.
20 Multichannel seats at $109 for LinkedIn, plus a separate Email plan team for 500k at $359, since the 100 email senders in the seats carry about 60,000 emails a month at lemlist's 30-a-day cap; the two teams share no sequence, leads or unsubscribe list.
Above 200,000 emails: custom quote, plus HeyReach Micro Agency, 25 senders for $999.
Customfrom $1,188
Where the others win
When is another tool the cheaper call?
Cadency is built for teams that run several LinkedIn senders and send volume. Outside that, it often is not the cheapest option, and these are the cases.
Email only, under 125,000 a month
Instantly Hypergrowth at $97 and Saleshandy Pro at $99 both cover 100,000 emails without LinkedIn. If LinkedIn is not part of the motion, either is half the price of Cadency Small Team.
Email only, up to 500,000 a month
Smartlead Unlimited Prime is $379 for 500,000 emails with unlimited mailboxes and three client workspaces. Against Cadency Scale at $699, that is $320 a month saved if you never send a LinkedIn message.
One person, one account
Salesforge Pro is $48 a month for 5,000 emails, one LinkedIn sender and 300 LinkedIn actions. Cadency starts at $89, with two LinkedIn senders and 100,000 emails in the plan.
Isolated infrastructure at a flat price
EmailBison's $599 covers 500,000 emails on an isolated network with dedicated IPs, unlimited mailboxes, workspaces and teammates. For a pure email operation that wants its own network, the flat plan is simple.
Tool by tool
What does each tool cost as you grow?
The five team sizes from the table, then each vendor's pricing in plain words, with the figures a buyer needs and nothing rounded in our favour.
Monthly bill for five team sizes on each tool
Tool
5 LinkedIn senders100k emails a month
10 LinkedIn senders250k emails a month
20 LinkedIn senders500k emails a month
30 LinkedIn senders1M emails a month
50 LinkedIn senders2M emails a month
Cadency
$199Small Team, 5 senders and 100k emails included
$494Small Team, 5 senders and 100k emails included, plus the 300k upgrade at $100, plus 5 senders at $39
$699Scale, 20 senders and 500k emails included
$1,149Scale, 20 senders and 500k emails included, plus 10 senders at $25, plus the 1M upgrade at $200
$1,949Scale, 20 senders and 500k emails included, plus 30 senders at $25, plus the 2M upgrade at $500
$6345 Multichannel seats at $109 for LinkedIn, plus a separate Email plan team for 100k at $89, since the 25 email senders in the seats carry about 15,000 emails a month at lemlist's 30-a-day cap; the two teams share no sequence, leads or unsubscribe list
$1,44910 Multichannel seats at $109 for LinkedIn, plus a separate Email plan team for 500k at $359, since the 50 email senders in the seats carry about 30,000 emails a month at lemlist's 30-a-day cap; the two teams share no sequence, leads or unsubscribe list
$2,53920 Multichannel seats at $109 for LinkedIn, plus a separate Email plan team for 500k at $359, since the 100 email senders in the seats carry about 60,000 emails a month at lemlist's 30-a-day cap; the two teams share no sequence, leads or unsubscribe list
$3,92930 Multichannel seats at $109 for LinkedIn, plus a separate Email plan team for 1M at $659, since the 150 email senders in the seats carry about 90,000 emails a month at lemlist's 30-a-day cap; the two teams share no sequence, leads or unsubscribe list
Custom from $6,109Above 1M emails the Email plan stops, so Enterprise quote. In one Multichannel team, 2M emails would take 3,334 email senders, $27,756 a month in extra senders on top of the seats
Custom from $96Above 50,000 emails: not on a published plan
Custom from $96Above 50,000 emails: not on a published plan
Custom from $96Above 50,000 emails: not on a published plan
Custom from $96Above 50,000 emails: not on a published plan
Custom from $96Above 50,000 emails: not on a published plan
HeyReachLinkedIn only, add to email tools
+$395Growth, 5 senders at $79
+$590Growth, 10 senders at $59
+$999Micro Agency, 25 senders for $999
+$1,399Agency, 50 senders for $1,399
+$1,399Agency, 50 senders for $1,399
lemlist pricing at scale
LinkedIn lives on Multichannel at $109 per seat a month, $87 on annual billing, and a seat connects one LinkedIn profile. Multichannel lists unlimited emails, but each seat includes five email senders, $9 a month per extra, and lemlist's own help center caps each sender at 25 to 30 campaign emails a day. At 30 a day on the 20 working days of a month, a seat carries about 3,000 emails a month. Five seats sending 500,000 would need 834 senders, $7,281 a month in extra senders on top of the $545 in seats. The cheaper route is a second team on the Email plan, $359 for 500,000, so $904 in all; lemlist teams are fully isolated, so LinkedIn and email then run in two workspaces with no shared sequence, leads or unsubscribe list. Above 1M emails the Email plan stops and lemlist quotes Enterprise.
One plan at $599 a month for 500,000 emails, unlimited mailboxes, workspaces and teammates, on an isolated network with dedicated IPs. Above 500,000, extra buckets are negotiated with sales and no price is published. There is no LinkedIn channel, so a team that wants LinkedIn adds a second tool: with HeyReach, twenty senders and 500k emails come to $1,598 a month.
Growth is $47 for 5,000 emails and 1,000 uploaded contacts on a single user; Hypergrowth $97 for 125,000 emails and 25,000 contacts; Light Speed $358 for 500,000 emails and 100,000 contacts, with 20% off on annual billing. Contacts are a cumulative cap on every lead uploaded to the workspace. Lead credits, CRM and inbox placement are separate subscriptions from $47 each. Above 500,000 emails is Enterprise, and there is no LinkedIn.
Base $39 for 6,000 emails and 2,000 active leads, Pro $94 for 90,000, Unlimited Smart $174 for 150,000, Unlimited Prime $379 for 500,000. Unlimited refers to the lead count, not the sends. Client workspaces are $29 each and dedicated servers $39. LinkedIn steps are handed to HeyReach or Aimfox through integrations and billed per sender by them: 500k emails with twenty HeyReach senders is $1,378 a month.
Starter $41 for 6,000 emails, Pro $99 for 100,000 emails, 30,000 prospects and ten users, Scale $189 for 200,000 emails with unlimited prospects and users. Above 200,000 emails there is no published price. LinkedIn steps are manual tasks assigned to a rep, or a relay into a campaign you already pay for on HeyReach or Aimfox.
Pro is $48 a month, $40 on annual billing: 5,000 emails, one LinkedIn sender, 300 social action credits. Growth is $96, $80 annual: 50,000 emails, 10,000 active contacts, unlimited LinkedIn senders sharing 1,000 credits a month, one credit per LinkedIn action and roughly 400 to 500 per active profile. Growth therefore carries about two profiles at full pace, and nothing self-serve exists above 50,000 emails.
The LinkedIn tool the email platforms point to. $79 per LinkedIn sender a month, $59 per sender from ten, $999 for twenty-five senders on Micro Agency, $1,399 for fifty on Agency, $2,999 for Unlimited with a 300-seat fair-use pool. LinkedIn only: email steps run through Instantly or Smartlead integrations, so the email bill stays.
FAQ
Outreach pricing, answered.
Which outreach tool is cheapest at 20 LinkedIn senders and 500,000 emails a month?+
On published monthly prices, Cadency Scale at $699 with 20 LinkedIn senders and 500,000 emails included. lemlist needs 20 Multichannel seats at $109 plus a separate Email plan team at $359 for the volume, so $2,539. Smartlead Unlimited Prime is $379 and EmailBison $599 for the email alone; adding HeyReach for the LinkedIn senders costs $999 more. Saleshandy and Instantly publish no price for 500,000 emails with LinkedIn. Prices checked on 26 September 2026.
Why do outreach tool prices diverge so much as a team grows?+
Because the tools bill different units. lemlist bills a seat per LinkedIn account. Instantly, Smartlead, Saleshandy and EmailBison bill email volume and contacts but sell no LinkedIn, so a LinkedIn tool is added per sender. Salesforge meters LinkedIn through a monthly credit pool. Cadency includes LinkedIn senders in the plan and prices email by monthly volume, with unlimited mailboxes and users.
Do Instantly, Smartlead, Saleshandy or EmailBison automate LinkedIn?+
No. Instantly and EmailBison have no LinkedIn channel. Smartlead and Saleshandy hand LinkedIn steps to HeyReach or Aimfox through integrations, each billed by that vendor per LinkedIn sender; Saleshandy can also create manual LinkedIn tasks for a rep.
How much does lemlist cost for a team with several LinkedIn accounts?+
$109 per Multichannel seat a month, $87 on annual billing, and one LinkedIn account per seat: $545 a month for five accounts, $1,090 for ten, $2,180 for twenty. That covers the email those seats' own senders can carry, about 3,000 emails a month per seat at lemlist's 30-a-day cap. More volume means $9 a month per extra email sender, or a second team on the Email plan.
Is email really unlimited on lemlist Multichannel?+
The plan lists unlimited emails and messages, but sending runs through email senders: five per seat, $9 a month for each extra, and lemlist's help center caps each one at 25 to 30 campaign emails a day, 50 counting warm-up. At 30 a day on the 20 working days of a month, a seat carries about 3,000 emails. Five seats sending 500,000 emails a month would need 834 senders, $7,281 a month in extra senders, so most teams would put the volume on a separate Email plan team instead, at the cost of a second, isolated workspace.
How were these prices computed?+
For each tool we take the cheapest published configuration that legitimately covers the team on monthly billing: the right tier for the email volume, one seat per LinkedIn account where seats are the unit, and the plan's own overage or upgrade prices. Where a plan limits email senders, we add the senders the volume needs at the vendor's own per-sender cap: for lemlist, 30 campaign emails a day per sender, the top of its help center's range, on 20 working days a month, and the cheaper of extra senders or a second Email plan team. Where a volume is only sold on a custom quote we show Custom and the last published price below it. Every vendor page was read on 26 September 2026.
Does annual billing change the ranking?+
Rarely. Annual discounts run from 17% at Smartlead to 30% at Cadency, with lemlist and Instantly at 20%, Saleshandy at 17 to 23% and Salesforge at two months free. The gaps come from the billing unit, not the discount, so the order holds on annual billing too.
Where does Cadency lose on price?+
Below the plans. A solo sender doing 5,000 emails a month pays $47 at Instantly or $48 at Salesforge, and an email-only team has cheaper options everywhere up to 500,000 emails. Cadency starts at $89, with two LinkedIn senders and 100,000 emails in the plan.